Revolutionizing Sports Entertainment - The Drone Racing League 2023

Iconic Engine, in partnership with the Drone Racing League (DRL) and T-Mobile, has created a groundbreaking Augmented Reality (AR) tabletop experience. The immersive experience was showcased at the DRL Championship event, Miami 3-0-FLY at the LoanDepot Park in Miami this year. 

Transforming the baseball stadium into a video-game-inspired, neon-colored aerial course, the world's best drone pilots raced custom racing drones at 90 MPH through the immersive course specifically designed to loanDepot Park. This epic event was the only Miami event of the season.  The overall experience was further enhanced by allowing the spectators to enhance their race-day experience by tracking drones flying across the race course in real time.

The AR tabletop experience offered a unique way to engage with drone racing, allowing spectators to interact with the race and feel like they were part of the action.

Iconic Engine has been a pioneer in the XR/AR space, and our collaboration with DRL and T-Mobile has showcased the potential of this future technology in the sports and entertainment industry. The AR tabletop experience has the potential to revolutionize the way fans engage with live sports events and open up a new realm of possibilities for sports organizations and event organizers.

This partnership between Iconic Engine, DRL, and T-Mobile highlights the importance of innovation and technology in the sports industry. It shows how integrating technology can enhance the overall event experience for fans and bring a new level of engagement to the sport.

Overall, the AR tabletop experience created by Iconic Engine, DRL, and T-Mobile is an exciting step forward in the world of sports and entertainment, and we can't wait to see how AR technology continues to shape the industry in the years to come.

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