Iconic Engine provides XR related services to brands, agencies, Hollywood studios, and the live entertainment industry. From creative to technical development, Iconic Engine is uniquely positioned to offer services in the following areas:
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Immersive VOD content production
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Brands and content partnerships
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Interactive XR content development
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XR live production and streaming
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Experiential installations at live events
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App development and mobile solutions
Virtual Reality
360 Live Stream
AR & MR
Mobile Apps
Interactive
Experiential
Virtual Reality
360 Live Stream
AR & MR
Mobile Apps
Interactive
Experiential
RED BULL
Rampage AR
Viewers can interact with a photorealistic 3D model of the course in AR on supported iOS and Android devices within the Red Bull TV app. Watch the mountain come to life before your eyes on your coffee table, desk, or floor and pan around it or move up close to see detail. Not only does this capture the immense size and scale of the mountainside, but it also allows fans to zoom in on key points of interest overlaid on the digital mountainside, from interviews and behind-the-scenes clips to point-of-view videos from the riders. Four 360-degree cameras will also be set up around the course, with the app offering a seamless transition from the AR environment to the 360-degree streams. Everything will run concurrently alongside the traditional live broadcast, which will be viewable on a virtual billboard in the AR space.
DREAMWORKS
Voltron VR Chronicles


NBA
House of Legends
End to End Production
Platform in action